Triumph Triple Challenge to entertain the crowds at Triumph Live 2012

Triumph Triple Challenge to entertain the crowds at Triumph Live 2012

August 2, 2012 / 951 / News
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After an action-packed weekend at Brands Hatch, over the British Super Bike Championship weekend 20th-22nd July, the Triumph Triple Challenge (TTC) is to appear at this year’s Triumph Live festival, a three-day celebration for fans of the iconic motorcycle brand. The championship will undertake two demonstration races on Saturday 1 September, entertaining the crowds with its trademark ‘high-octane’ racing.


More than twenty TTC riders will take to the 1.2 mile Leicestershire circuit to battle it out over two 20 minute races to be crowned the Triumph Live 2012 champion. Also joining the TTC at Triumph Live will be Triumph’s factory-supported Supersport and Superstock teams, including riders such as Glen Richards, Billy McConnell, Luke Jones and Christian Iddon.


The latest episode of Triumph’s Triple Torque motorsport vodcast gives a great insight into the championship and covers the action from the fifth round of the TTC at Brands Hatch. This latest installment features interviews with a number of motorcycling celebrities who all have a great regard for the TTC and can be found on the official Triumph Motorcycles YouTube channel


Triumph Live, which is being held at Mallory Park Circuit, Leicestershire, 31 August – 2 September 2012, celebrates 110 years of the British motorcycle manufacturer’s history and is open to riders of all marques, music fans and families alike. Visitors to the festival, which is expected to attract up to 15,000 fans, will be treated to a live set from Brit rockers Reef, who will be headlining the music line up on the first night of the event, with million-record selling, Brit-award winners Kaiser Chiefs topping the bill on Saturday.


After the huge success of the inaugural Triumph Live event in 2010, the Hinckley-based manufacturer has extended the celebration from one to three days to include stunt riding shows; factory tours; road, track and off-road demo rides; plus a host of other displays and attractions. Full details of activities can be found at


Visitors will also be able to view the latest range of Triumph motorcycles together with a selection of some of the UK’s best customised Triumphs. Key bikes from Triumph’s history will be on display, as part of a unique exhibition exploring the 110 year anniversary. Those looking to kit themselves out with top quality riding apparel need look no further than the Triumph Clothing Megastore, where the full range of Triumph accessories and clothing will be available.


UK general manager of Triumph Motorcycles, Guy Masters, said: “The Triple Challenge was a key ingredient of the 2010 Triumph Live event so it was a natural choice to invite the series back.  The series is extremely fast and competitive and has been thrilling the crowds already this year in its capacity as a support class to British Superbikes.  We are very much looking forward to seeing the grid of Daytonas line up to entertain Triumph Live visitors.”


Tickets are on sale now at, priced at £47 for a weekend pass or just £27 for Saturday-only access. Entry for under 16s accompanied by a paying adult is free.


Onsite camping will be available from Thursday until Sunday, including toilet/shower facilities, a secure bike park and safety deposit boxes. Camping costs £15 per person for the weekend and must be pre-booked.

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